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Viant
Features
| Bidder Code |
viantOrtb |
Prebid.org Member |
yes |
| Prebid.js Adapter |
yes |
Prebid Server Adapter |
no |
| Media Types |
display, video, native |
Multi Format Support |
will-bid-on-one |
| TCF-EU Support |
no |
IAB GVL ID |
none |
| GPP Support |
None |
DSA Support |
check with bidder |
| USP/CCPA Support |
yes |
COPPA Support |
yes |
| Supply Chain Support |
yes |
Demand Chain Support |
no |
| Safeframes OK |
no |
Supports Deals |
yes |
| Floors Module Support |
yes |
First Party Data Support |
no |
| Endpoint Compression |
check with bidder |
ORTB Blocking Support |
no |
| User IDs |
none |
Privacy Sandbox |
check with bidder |
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Registration
If you have any questions regarding set up, please reach out to Marketplace@adelphic.com.
Bid Params
| Name |
Scope |
Description |
Example |
Type |
publisherId |
required |
PublisherId to identify the Site from which Bid Requests will be seen. |
12345 |
integer |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_viantOrtb |
hb_bidder_viantOrtb |
hb_adid_viantOrtb |
hb_size_viantOrtb |
hb_source_viantOrtb |
hb_format_viantOrtb |
hb_cache_host_viantO |
hb_cache_id_viantOrt |
hb_uuid_viantOrtb |
hb_cache_path_viantO |
hb_deal_viantOrtb |
|
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