TheAdx
Features
| Bidder Code | theadx | Prebid.org Member | no |
|---|---|---|---|
| Prebid.js Adapter | yes | Prebid Server Adapter | yes |
| Media Types | display, video | Multi Format Support | will-not-bid |
| TCF-EU Support | yes | IAB GVL ID | 556 |
| GPP Support | check with bidder | DSA Support | check with bidder |
| USP/CCPA Support | yes | COPPA Support | yes |
| Supply Chain Support | yes | Demand Chain Support | check with bidder |
| Safeframes OK | check with bidder | Supports Deals | yes |
| Floors Module Support | yes | First Party Data Support | no |
| Endpoint Compression | check with bidder | ORTB Blocking Support | yes |
| User IDs | all | Privacy Sandbox | check with bidder |
| Prebid Server App Support | yes |
Bid Params
| Name | Scope | Description | Example | Type |
|---|---|---|---|---|
pid |
required | Publisher GUID from theadx.com | '1000' |
int |
wid |
required | Web Site ID from theadx.com | '2000' |
int |
tagId |
required | Tag ID from theadx.com | '3000' |
int |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.hb_pb_theadx |
hb_bidder_theadx |
hb_adid_theadx |
hb_size_theadx |
hb_source_theadx |
hb_format_theadx |
hb_cache_host_theadx |
hb_cache_id_theadx |
hb_uuid_theadx |
hb_cache_path_theadx |
hb_deal_theadx |